TS
Marketing and Management
Objectives:
The student can acquire the following:
- Learn the principles of global sales and marketing
- Learn the basics of e-commerce
- Learn about graphic organization
- Study Logistics services
- Using the computer to for marketing and promoting products
Domains of work:
- Corporate Marketing
- Sales Administration
- A strategic expert in marketing management
- Planner of global and electronic marketing techniques
Courses:
| Courses | First year | Second year |
| Communication in 1st foreign language | 60 | – |
| Communication in 2nd foreign language | 60 | – |
| General mathematics | 60 | – |
| Law | 60 | 60 |
| Financial mathematics | 60 | – |
| Economics | 60 | – |
| Statistics and probabilities | 60 | – |
| Principles of administration | 60 | – |
| IT tools | 60 | – |
| General Accounting | 120 | – |
| Marketing and sales | 60 | – |
| Data Processing Office | 60 | – |
| Marketing research | 60 | – |
| Analytical accounting | 60 | – |
| Consumer behavior | 60 | – |
| Human aspects of organizations | – | 60 |
| Applied Taxes | – | 60 |
| Management Information systems | – | 60 |
| Commercial negotiation | – | 60 |
| Marketing strategy | – | 120 |
| International Marketing and marketing of Services | – | 120 |
| Publicity | – | 60 |
| Comercial management | – | 60 |
| Ability of administrator | – | 120 |
| Budgeting and financial management | – | 120 |
| Case study | – | 60 |
| Total | 960 | 960 |